Step 1: What To Expect

Welcome to Shamelessly Human Brand Story.

Welcome to the Shamelessly Human branding experience, where we're dishing out your brand story with a generous helping of human heart, and yes, and a dash of AI.

I've cooked up something special just for you. This ain't your typical run-of-the-mill branding class, where we drone on about Nike, Apple, and Coke. No, no! This is the branding class that's for us, the small business owners.

I've got over two decades of experience in the wild world of advertising, and I've poured every drop of that knowledge into a neat package just for you, the fearless small business owners.

Here's the mouthwatering menu:

Teachable Goodness:

All our lessons and video content are snugly nestled in Teachable. Keep an eye on your inbox; your exclusive Teachable invite is on its way.

If you encounter any tech gremlins on your journey, hit me up at [email protected].

Lesson Lineup:

Prework: Writing Tips And Getting Started (Friday, November 10)

Module 1: Intro & Know Your Customers (Tuesday, November 14)

Module 2: Values, Why & Clarity Line (Friday, November 17)

Module 3: Head-Turning Headlines & Hooks (Tuesday, November 21)

Module 4: Brand Story & Narrative (Monday, November 27)

We're giving you some space to digest and create during the last 2 ½ weeks because, well, we all need a little break during Thanksgiving, right?

Office Hours - Where the Magic Happens

Our virtual office hours are where the real fun begins. Got burning questions, sticky situations, or just need a friendly nudge in the right direction? We've got your back. Join us on Zoom, where you can ask anything, share your screen, and receive personalized feedback and suggestions. Can't make it to the live show? No worries, you can always send in your queries via email, and we'll address them during office hours, recording it all for your viewing pleasure.

Office Hours Schedule:

Mondays, 7 pm PST

Friday, 11/10, 9 am PST

Monday, 11/12, 2 pm PST

Tuesday, 11/14, 7 pm PST (Note the different day)

Friday, 11/17, 9 am PST

Monday, 10/20, 7 pm PST

Wednesday, 11/22, 8 am PST (Note the holiday earlier hour)

Friday, 11/24 - Taking the day off

Monday, 11/27, 7 pm PST

Wednesday, 11/29, 9 am PST

Friday, 12/1, 9 am PST

Monday, 12/4, 7 pm PST

Wednesday, 12/6, 9 am PST

Friday, 12/8, 9 am PST

Monday, 12/11, 7 pm PST

Wednesday, 12/13, 9 am PST


Zoom Into the Future:

To join our Zoom sessions, just click the link below:

Zoom Webinar Link:

https://us02web.zoom.us/j/85956149396?

Passcode: Shameless


Or, if you're a fan of one-tap magic, use these numbers:


+16694449171,,85956149396#,,,,*356550963# US

+16699006833,,85956149396#,,,,*356550963# US (San Jose)

Or, dial in for that old-school charm:


+1 669 444 9171 US

+1 669 900 6833 US (San Jose)

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+1 253 215 8782 US (Tacoma)

+1 346 248 7799 US (Houston)

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+1 564 217 2000 US

+1 646 876 9923 US (New York)

+1 646 931 3860 US

+1 689 278 1000 US

+1 301 715 8592 US (Washington DC)

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+1 312 626 6799 US (Chicago)


Join the Party on Facebook:

We've got an exclusive club over on Facebook, the Shamelessly Human Brand Story Facebook Group. It's the place where the magic truly unfolds.


Request access here: Shamelessly Human Brand Story Facebook Group

https://www.facebook.com/groups/803091318253349

In this lively Facebook group, you'll find opportunities to interact, get feedback on your work, and throw your burning questions into the mix. I'll be there to provide feedback through comments or video comments on your work. If you're new to the world of group coaching classes, this is where the real action happens. The more you invest, the more you'll reap from this class.

And here's a nifty tip:

  • Create a Google doc to share your work, allowing you to easily update it with each assignment. You can also consider using PDFs or sharing links from Dropbox.
  • But remember, no Microsoft Word docs, as we're all about sharing wisdom, not viruses.


Get ready to embark on a journey to uncover your brand's unique story, and let's make some branding magic together! 🚀💥

Complete and Continue